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35th Annual Conference of the European Marketing Academy (EMAC): “Sustainable Marketing Leadership: A Synthesis of Polymorphous Axioms, Strategies and Tactics”

2006-05-23–2006-05-26 - Athens (Greece) - EMAC - European Marketing Academy

The aim of the EMAC 2006 Conference is to determine and interpret the conditions that are necessary for marketing leadership, while relating the findings of academic research with actionable business directions.

Persistent link: https://www.econbiz.de/10005872204

In cooperation with "Conference and Meeting Resources" of the American Economic Association (AEA)