Tracks: - Corporate social responsibility and sustainability; - Green marketing; - Social marketing; - Social entrepreneurship and social innovation; - Sustainable business models with social impact; - Public and political marketing; - Non-profit marketing; - Digital and marketing with social...

The objective of IBEC is to provide a forum for intellectual discussion among scholars and practitioners. We seek to provide a platform to analyze the strategic challenges faced by firms, educators, governments, and other institutions in the global arena. Topics: international business...

The aim of the symposium is to open a space for reflection about the technological frontier and knowledge in tourism intelligence that allows drawing paths and future trends. Create an advanced framework for discussion, with the protagonists of exception to the principal investigators, managers...

Banks have already made progress towards developing a distribution strategy in which different channels are closely integrated. However, true multichannel distribution is hard to achieve and requires significant long-term investment. But if banks do manage to achieve the ideal multidistribution...

Digital distribution has changed habits, and along with them the game rules. New audiences increasingly consume contents on mobile phones, and gradually less from the TV. Teens choose where, how and when to watch their favourite series. New formats, new actors and new ways of telling stories...

Preliminary Schedule of the Jornadas: Roundtable on the Electricity Market. Invited Sessions: - Business Strategy - Empirical Industrial Organization - Experiments in Industrial Organization - Health Economics - Innovation Economics - Internet Economics - Regulation

The Congress general theme is ‘Financial System and the International Economy Post-Crisis’. The Congress will have two special sessions: ‘Strategies for economic growth after the crisis – global and Brazilian economy’ and ‘Spread of Keynesianism in Brazil: in honour of Prof Fernando...

Sub-themes: - Civic society, cooperation and development in Latin America and Europe - Entrepreneurship and innovation in times of uncertainty - Managing the unexpected? Serendipity, improvisation and sensemaking in times of low predictability - Markets, corporations and the public good - Media,...

In response to these challenges, the conference will explore issues such as: - The impact of the Internet and the role of the Relationship Manager - Choosing the right value proposition and quality of service for HNWI clients - Determining the most effective customer acquisition and loyalty...

Conference Topics: Topic 1: Creation and extension of services Topic 2: Information Topic 3: Sales on line and ticketing Topic 4: CRM Topic 5: New sources of financing, revenues Topic 6: New forms of communication [gemäß den Informationen des Anbieters - according to site editor's...