The theme is "Marketing and Management in the Digital Age". Machine Learning, Deep Learning, IoT, Blockchain, VR, Online Crowdfunding and Digital Currency are the highlights in the conference this year.

The theme of the conference is Globalization 2.0: China and the World Market. Leaders from academia, industry, and government are invited to gather in Guangzhou. They will focus on the frontiers of marketing theory and social hotspots, sharing the wisdom of smart companies with practical cases....

We welcome papers in any academic field within accounting, such as financial accounting, managerial accounting, auditing, accounting information systems and international accounting.