The purpose of the European Marketing Academy is to provide a platform for persons professionally concerned with or interested in marketing theory and research. It aims to serve as the core of a communication network for disseminating information and promoting international exchange in the field...

This year’s conference will focus on Efficiently Inefficient Markets.

This workshop will focus on issues of both measurement and explanation, building on a number of themes where research is currently active, including (but not limited to): - Extending historical national accounts further back in time for the Nordic countries - Providing historical national...