Web-Exzellenz im E-Commerce : Innovation und Transformation im Handel
Gerrit Heinemann ... (Hrsg.)
| Year of publication: |
2010 ; 1. Aufl.
|
|---|---|
| Other Persons: | Heinemann, Gerrit (ed.) |
| Publisher: |
Wiesbaden : Gabler |
| Subject: | Electronic Commerce | E-commerce | Online-Marketing | Internet marketing | Vertriebsweg | Distribution channel | Geschäftsmodell | Business model | Erfolgsfaktor | Success factor |
| Description of contents: | Table of Contents [gbv.de] |
| Published items: |
19 hits in ECONIS - Online Catalogue of the ZBW
|
| Extent: | XI, 358 S. Ill., graph Darst., Kt. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Aufsatzsammlung ; Sammelwerk ; Collection of articles of several authors ; Fallstudie ; Case study |
| Language: | German |
| Notes: | Enth. 19 Beitr. - Literaturangaben |
| ISBN: | 978-3-8349-1754-6 |
| Classification: | Marketing ; Betriebliche Information und Kommunikation |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003897888