Qualitäts- und Preisimage bei Banken : Strategien zu mehr Ertrag
Detlef Effert (Hrsg.)
| Year of publication: |
2010 ; 1. Aufl.
|
|---|---|
| Other Persons: | Effert, Detlef (ed.) |
| Publisher: |
Wiesbaden : Gabler |
| Subject: | Bankgeschäft | Banking services | Sparkasse | Savings bank | Qualitätsmanagement | Quality management | Preismanagement | Pricing strategy | Deutschland | Germany | Bank | Wettbewerbsstrategie |
| Description of contents: | Table of Contents [gbv.de] |
| Published items: |
11 hits in ECONIS - Online Catalogue of the ZBW
|
| Extent: | 241 S. Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Sammelwerk ; Collection of articles of several authors |
| Language: | German |
| Notes: | Enth. 11 Beitr. - Enth. Literaturangaben Erscheint: September 2010 |
| ISBN: | 978-3-8349-2561-9 |
| Classification: | Banken, Versicherungen ; Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008650673