Instrumentarium zur Bearbeitung segmentierter Märkte
Werner Pepels. Autoren: Harald Ehrmann ...
| Year of publication: |
[2013] ; 3., aktualisierte und erw. Aufl.
|
|---|---|
| Other Persons: | Pepels, Werner (contributor) ; Ehrmann, Harald (contributor) |
| Published in: |
Marktsegmentierung ; Teilbd. 2
|
| Publisher: |
Düsseldorf : Symposion |
| Subject: | Marktsegmentierung | Market segmentation | Marketing |
| Description of contents: | Description [deposit.dnb.de] |
| Published items: |
7 hits in ECONIS - Online Catalogue of the ZBW
|
| Extent: | 284 S. Ill., graph. Darst. 230 mm x 160 mm |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Sammelwerk ; Collection of articles of several authors |
| Language: | German |
| Notes: | Enth. 7 Beitr. |
| ISBN: | 3-86329-631-1 ; 978-3-86329-631-5 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010236559