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Marketing, synthesis and interdisciplinarity : reading with M.J.B.
Tadajewski, Mark, (2023)
A theory of marketing's contribution to customers' perceived value
Misra, Shekhar, (2022)
Trailblazing the path for marketing ethics : the profound influence of Shelby Hunt
Ferrell, O. C., (2024)
Practice
Aghazadeh, Hashem, (2017)
A survey of marketing barriers of sport institutions in Iran
Estiri, Mehrdad, (2010)
International growth of SMEs : exploring the effects of adaptive selling, institutional knowledge, innovativeness and opportunity recognition
Aghazadeh, Hashem, (2021)