Moderne Methoden der Marktforschung : Kunden besser verstehen
Oliver Gansser, Bianca Krol (Hrsg.)
| Year of publication: |
[2017]
|
|---|---|
| Other Persons: | Gansser, Oliver A. (ed.) ; Krol, Bianca (ed.) |
| Publisher: |
Wiesbaden, Germany : Springer Gabler |
| Subject: | Marktforschung | Market research | Methodologie | Methodology |
| Description of contents: | Table of Contents [gbv.de] ; Description [deposit.dnb.de] ; Description [swbplus.bsz-bw.de] ; Description [springer.com] |
| Published items: |
14 hits in ECONIS - Online Catalogue of the ZBW
|
| Extent: | VIII, 280 Seiten Illustrationen 24 cm x 16.8 cm, 0 g |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Aufsatzsammlung ; Sammelwerk ; Collection of articles of several authors |
| Language: | German |
| Notes: | Enthält 14 Beiträge 201701 |
| ISBN: | 3-658-09744-2 ; 978-3-658-09744-8 ; 978-3-658-09745-5 |
| Other identifiers: | 10.1007/978-3-658-09745-5 [DOI] |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011562277