Performance-Based Strategy : Tools and Techniques for Successful Decisions

Steve Fairbanks, Aaron A. Buchko

Our Favorite Anecdote Using This Tool4. The Market Segmentation Tool; Overview; Time to Complete This Tool; Introduction; What You Will Need to Construct the Tool; Where to Get the Information; How to Construct the Tool; Strategy Implications; Our Favorite Anecdote Using This Tool; 5. The Segment Niching Tool; Overview; Time to Complete the Tool; Introduction; What You Will Need to Construct the Tool; Where to Get the Information; How to Construct the Tool; Strategy Implications; Our Favorite Anecdote Using This Tool; 6. The Market Map Tool; Overview; Time to Complete the Tool; Introduction

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Year of publication:	2018 ; First edition
Authors:	Fairbanks, Steve ; Buchko, Aaron A.
Publisher:	[s.l.] : Emerald Publishing
Subject:	Strategisches Management \| Strategic management \| Führungsstil \| Leadership style \| Erfolgsfaktor \| Success factor
Description of contents:	Table of Contents [gbv.de]
Published items:	27 hits in ECONIS - Online Catalogue of the ZBW

Extent:	1 Online-Ressource
Type of publication:	Book / Working Paper
Language:	English
Notes:	Includes bibliographical references and index. - Online resource; title from PDF title page (EBSCO, viewed April 18, 2018)
ISBN:	978-1-78743-795-1 ; 978-1-78743-982-5 ; 9781787437968 ; 1787437965 ; 1-78743-796-5 ; 978-1-78743-796-8
Other identifiers:	10.1108/9781787437951 [DOI]
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10012049535