The voice of the citizen consumer : a history of market research, consumer movements, and the political public sphere
ed. by Kerstin Brückweh
| Year of publication: |
2011 ; 1. publ.
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| Other Persons: | Brückweh, Kerstin (ed.) |
| Publisher: |
Oxford : Oxford University Press |
| Subject: | Marktforschung | Verbraucherverhalten | Verbraucher | Geschichte | Verbraucherforschung | Konsumentenverhalten | Consumer behaviour |
| Description of contents: | Table of Contents [gbv.de] |
| Published items: |
12 hits in ECONIS - Online Catalogue of the ZBW
|
| Extent: | XII, 304 S. Ill. 22 cm |
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| Series: | |
| Conferences: | International conference "Consumers in the public sphere: conceptualizing the political public in a consumer society" ; (London) : 2008.05.23-24 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Aufsatzsammlung ; Konferenzschrift ; Sammelwerk ; Collection of articles of several authors |
| Language: | English |
| Notes: | Includes bibliographical references pt. 1. Introduction. Perspectives for a history of market research, consumer movements, and the political public sphere / Kerstin Brückweh pt. 2. Producing knowledge about citizens and consumers: market research and opinion polling. A radical past? the politics of market research in Britain, 1900-1950 / Stefan Schwarzkopf Between opinion and desire: Elle magazine's survey research in 1950s France / Judith G. Coffin Targeting and educating consumers in West Germany: market research by the Allensbach Institute up to the 1970s / Norbert Grube pt. 3. Acting on one's own initiative: consumer movements. Consumer activism: rights or duties? / Matthew Hilton Crosland's consumer politics / Lawrence Black Consumer groups with or without a state: the history of a misunderstanding in France, 1945-2006 / Alain Chatriot German co-ops in the public sphere, 1890-1968: a plea for a longer perspective / Michael Prinz pt. 4. Communicating knowledge: market research, data protection, and the political. Consumers, citizens, and deviants: differing forms of personal identification in England since the Victorian period / Edward Higgs Between global and local: the invention of data privacy in the United States and France / Gunnar Trumbull Citizen-consumers: hyphenation, identification, depoliticization? / John Clarke Cultures of products and political closures: looking for transfer performances / Rainer Gries pt. 5. Outlook: citizens and consumers in the twentieth century. Suggestions for further research / Heinz-Gerhard Haupt. |
| ISBN: | 978-0-19-960402-9 ; 0-19-960402-9 |
| Classification: | Wirtschaftsgeschichte ; Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013480552