Kurswechsel Richtung Kunde : die Praxis der Kundenorientierung
Gunter Dehr/Thomas Biermann (Hrsg.)
| Year of publication: |
1996 ; 1. Aufl.
|
|---|---|
| Other Persons: | Dehr, Gunter (ed.) ; Biermann, Thomas (contributor) |
| Publisher: |
Frankfurt am Main : Frankfurter Allg. Zeitung, Verl.-Bereich Wirtschaftsbücher |
| Subject: | Marketing | Konsumentenverhalten | Consumer behaviour | Kundenservice | Customer service | Qualitätsmanagement | Quality management | Organisatorischer Wandel | Organizational change | Theorie | Theory | Deutschland | Germany | Kundenmanagement |
| Description of contents: | Table of Contents [gbv.de] |
| Published items: |
10 hits in ECONIS - Online Catalogue of the ZBW
|
| Extent: | 311 S graph. Darst 22 cm |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Aufsatzsammlung ; Sammelwerk ; Collection of articles of several authors |
| Language: | German |
| Notes: | Literaturangaben Enth. 17 Beitr. |
| ISBN: | 3-929368-54-4 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014267478