2024 practice analysis : a comparison of expectations vs actual performance of essential competencies in public relations
Year of publication: |
2025
|
---|---|
Authors: | Neill, Marlene S. ; Combs, Lauren ; Roker, Raphael ; Drewry, Emeri ; Hood, Lia ; Vaughan, Mallory ; Binford, Aliyah ; Joyce, McKenna |
Published in: |
Corporate communications : an international journal. - Bradford : Emerald, ISSN 1758-6046, ZDB-ID 2029376-8. - Vol. 30.2025, 1, p. 108-123
|
Subject: | Accreditation | Artificial intelligence | Diffusion of innovations theory | Professional competencies | Role theory | Social comparison bias | Künstliche Intelligenz | Öffentlichkeitsarbeit | Public relations | Innovationsdiffusion | Innovation diffusion | Qualifikation | Occupational qualification | Kompetenz | Competence | Innovation |
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