$ 9.99: can "just-below" pricing be reconciled with rationality?
John Huston and Nipoli Kamdar
| Year of publication: |
1996
|
|---|---|
| Authors: | Huston, John H. |
| Other Persons: | Kamdar, Nipoli (contributor) |
| Published in: |
Eastern economic journal. - Basingstoke : Palgrave Macmillan, ISSN 0094-5056, ZDB-ID 874359-9. - Vol. 22.1996, 2, p. 137-145
|
| Subject: | Preismanagement | Pricing strategy | Konsumentenverhalten | Consumer behaviour | Theorie | Theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001201350