A comparative analysis of major online review platforms : implications for social media analytics in hospitality and tourism
Zheng Xiang, Qianzhou Du, Yufeng Ma, Weiguo Fan
| Year of publication: |
February 2017
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| Authors: | Xiang, Zheng ; Du, Qianzhou ; Ma, Yufeng ; Fan, Weiguo |
| Published in: |
Tourism management : research, policies, practice. - Amsterdam [u.a.] : Elsevier Science, ISSN 0261-5177, ZDB-ID 802245-8. - Vol. 58.2017, p. 51-65
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| Subject: | Online reviews | Hotel industry | Information quality | Social media analytics | Text analytics | Machine learning | Social Web | Social web | Hotellerie | Virales Marketing | Viral marketing | Künstliche Intelligenz | Artificial intelligence | Online-Marketing | Internet marketing | Data Mining | Data mining | Online-Handel | Online retailing | Tourismuswirtschaft | Tourism industry | Gastgewerbe | Hospitality industry |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.tourman.2016.10.001 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011634642