A comparative study of market share models using disaggregate data
| Year of publication: |
1990
|
|---|---|
| Authors: | Kumar, V. ; Heath, Timothy B. |
| Published in: |
International Journal of Forecasting. - Elsevier, ISSN 0169-2070. - Vol. 6.1990, 2, p. 163-174
|
| Publisher: |
Elsevier |