A comparison of affective response to consumption in two contexts
Alexandra Ganglmair-Wooliscroft
| Year of publication: |
2007
|
|---|---|
| Authors: | Ganglmair-Wooliscroft, Alexandra |
| Published in: |
Der Markt : international journal of marketing. - Wien : Österr. Ges. für Absatzwirtschaft, ISSN 0025-3863, ZDB-ID 2063724. - Vol. 46.2007, 1/2, p. 36-49
|
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Language: | English |
| Source: |
Persistent link: https://www.econbiz.de/10009853308