A comparison of in-store vs. online grocery customers
Year of publication: |
2005
|
---|---|
Authors: | Prud'homme, Andrea M. ; Boyer, Kenneth K. |
Published in: |
Grocery e-commerce : consumer behaviour and business strategies. - Cheltenham [u.a.] : Edward Elgar, ISBN 1-84542-298-8. - 2005, p. 79-96
|
Subject: | Online-Handel | Online retailing | Lebensmitteleinzelhandel | Food retailing | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Electronic Commerce | E-commerce | Vergleich | Comparison | Lebensmittelhandel | Food trade | Ladengestaltung | Store design |
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