A Comparison of Retail Franchises, Independent Businesses, and Purchased Existing Independent Business Startups: Lessons From the Kauffman Firm Survey
| Year of publication: |
2011
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| Authors: | Welsh, Dianne ; Desplaces, David ; Davis, Amy |
| Published in: |
Journal of marketing channels : ... distribution systems, strategy, and management. - Binghamton, NY : Haworth Press, ISSN 1046-669X, ZDB-ID 11217777. - Vol. 18.2011, 1, p. 3-19
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