A cultural content analysis of multinational companies' web sites
Ramazan Nacar and Sebnem Burnaz
| Year of publication: |
2011
|
|---|---|
| Authors: | Nacar, Ramazan ; Burnaz, Sebnem |
| Published in: |
Qualitative market research : an international journal. - Bingley : Emerald Group Publishing Limited, ISSN 1352-2752, ZDB-ID 1463146-5. - Vol. 14.2011, 3, p. 274-288
|
| Subject: | Website | Mehrsprachigkeit | Multilingualism | Informationswert | Information value | Multinationales Unternehmen | Transnational corporation | Internationales Marketing | International marketing | Bibliometrie | Bibliometrics | Türkei | Turkey |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009261192