A decision support system for allocating marketing resources to products and product groups
Ph. Naert; E. Gijsbrechts
| Year of publication: |
1984
|
|---|---|
| Authors: | Naert, Ph. ; Gijsbrechts, E. |
| Publisher: |
Antwerpen |
| Subject: | Absatztheorie | Unternehmung internationale | Produktion Mehrproduktenfertigung | Management-Informationssystem | Management information system | Produktivität | Productivity |
| Extent: | 20 S Fig. 4° |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002564250