A descriptive reference framework for the personalisation of e-business applications
Panayiotis Koutsabasis; Modestos Stavrakis; Nikos Viorres; Jenny S. Darzentas; Thomas Spyrou ...
| Year of publication: |
2008
|
|---|---|
| Authors: | Koutsabasis, Panayiotis ; Stavrakis, Modestos ; Viorres, Nikos ; Darzentas, Jenny S. ; Spyrou, Thomas |
| Published in: |
Electronic commerce research. - Dordrecht : Springer Science + Business Media Inc., ISSN 1389-5753, ZDB-ID 2106016-2. - Vol. 8.2008, 3, p. 173-192
|
| Subject: | Electronic Commerce | E-commerce | Beziehungsmarketing | Relationship marketing | Bekleidung | Clothing |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003762439