A development strategy for hybrid products : the case of the Japanese animation industry
Takeyasu Ichikohji
| Year of publication: |
[2022]
|
|---|---|
| Authors: | Ichikohji, Takeyasu |
| Publisher: |
Singapore : Springer |
| Subject: | Filmwirtschaft | Film industry | Innovation | Digitalisierung | Digitization | Japan |
| Extent: | xxi, 155 Seiten Diagramme |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-981-16-4352-1 ; 978-981-16-4353-8 ; 978-981-16-4355-2 |
| Other identifiers: | 10.1007/978-981-16-4353-8 [DOI] |
| Classification: | Marketing ; Forschung und Entwicklung |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012625450