A dyadic model of customer orientation : mediation and moderation effects
Simon Brach, Gianfranco Walsh, Thorsten Hennig-Thurau and Markus Groth
| Year of publication: |
2015
|
|---|---|
| Authors: | Brach, Simon ; Walsh, Gianfranco ; Hennig-Thurau, Thorsten ; Groth, Markus |
| Published in: |
British journal of management : BJM. - Oxford : Blackwell Publ., ISSN 1045-3172, ZDB-ID 1055434-8. - Vol. 26.2015, 2, p. 292-309
|
| Subject: | Verkaufspersonal | Salespeople | Kundenbindung | Customer retention | Emotion | Dienstleistungsqualität | Service quality |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011305602