A dynamic perspective to the internationalization of small-medium enterprises
Wagner A. Kamakura; María A. Ramón-Jerónimo; Julio D. Vecino Gravel
| Year of publication: |
2012
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|---|---|
| Authors: | Kamakura, Wagner A. ; Ramón-Jerónimo, María A. ; Vecino Gravel, Julio D. |
| Published in: |
Journal of the Academy of Marketing Science. - New York, NY : Springer Science + Business Media LLC, ISSN 0092-0703, ZDB-ID 1187865-4. - Vol. 40.2012, 2, p. 236-251
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| Subject: | Internationaler Markteintritt | International market entry | KMU | SME | Ressourcenorientierter Ansatz | Resource-based view |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009524895