A green shadow : the influence of hotel customers' environmental knowledge and concern on green marketing skepticism and behavioral intentions
Donghwan Yoon and Rachel J. C. Chen
| Year of publication: |
2017
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|---|---|
| Authors: | Yoon, Donghwan ; Chen, Rachel J. C. |
| Published in: |
Tourism analysis : an interdisciplinary tourism & hospitality journal. - Putnam Valley, NY : Cognizant, LLC., ISSN 1083-5423, ZDB-ID 2019463-8. - Vol. 22.2017, 3, p. 281-293
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| Subject: | Environmental claim | Environmental concern | Environmental knowledge | Green marketing | Hotel | Skepticism | Umweltbewusstsein | Environmental consciousness | Öko-Marketing | Hotellerie | Hotel industry | Umweltmanagement | Environmental management | Konsumentenverhalten | Consumer behaviour | Öko-Produkt | Sustainable product | Umweltschutz | Environmental protection | Umweltpolitik | Environmental policy |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.3727/108354217X14955605216032 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011746810