A greener way to stay : the role of perceived sustainability in generating loyalty to Airbnb
Year of publication: |
2023
|
---|---|
Authors: | Garrod, Brian ; Zhao, Anita Lifen ; Koenig-Lewis, Nicole |
Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 110.2023, p. 1-10
|
Subject: | Airbnb | Familiarity | P2P Accommodation | Platform Trust | Sharing Economy | Sustainability | Share Economy | Sharing economy | Nachhaltige Entwicklung | Sustainable development | Vertrauen | Confidence | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Hotellerie | Hotel industry | Nachhaltigkeit | Digitale Plattform | Digital platform |
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