A grounded theory approach to technology adoption in SMEs : an analysis of handicraft companies in Morocco
Year of publication: |
2024
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Authors: | Dassouli, Sara ; Satt, Harit ; Bodolica, Virginia ; M'hamdi, Mohamed |
Published in: |
Management revue : MRev. - Singapore : IMR Press, ISSN 1861-9908, ZDB-ID 2173556-6. - Vol. 35.2024, 2, p. 247-276
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Subject: | technology adoption | handicraft companies | SMEs | grounded theory | emerging mar-kets | Morocco | KMU | SME | Marokko | Grounded Theory | Grounded theory | Innovationsakzeptanz | Innovation adoption | Innovationsdiffusion | Innovation diffusion | Technischer Fortschritt | Technological change |
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