A hybrid conjoint model for the identification of the UK supermarket choice determinants: an exploratory study
| Year of publication: |
2009
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|---|---|
| Authors: | Saridakis, Charalabos |
| Published in: |
The international review of retail, distribution and consumer research. - London : Routledge, ISSN 0959-3969, ZDB-ID 10985888. - Vol. 19.2009, 2, p. 103-134
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