A job demands-resources perspective on salespersons’ market intelligence activities in new product development
Sabine Kuester and Andreas Rauch (Department of Marketing, University of Mannheim, Mannheim, Germany)
| Year of publication: |
March 2016
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|---|---|
| Authors: | Kuester, Sabine ; Rauch, Andreas |
| Published in: |
The journal of personal selling & sales management : JPSSM. - Philadelphia, PA : Taylor & Francis Group, LLC, ISSN 0885-3134, ZDB-ID 901152-3. - Vol. 36.2016, 1, p. 19-39
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| Subject: | sales force management | market intelligence activities | job demands-resources theory | innovation performance | sales control | Verkaufspersonal | Salespeople | Innovation | Verkauf | Selling | Produktentwicklung | New product development | Leistungsmotivation | Work motivation | Anforderungsprofil | Occupational profile |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/08853134.2016.1142793 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011486149