A latent class segmentation analysis of airlines based on website evaluation
Estrella Díaz, David Martín-Consuegra
| Year of publication: |
August 2016
|
|---|---|
| Authors: | Díaz, Estrella ; Martín-Consuegra, David |
| Published in: |
Journal of air transport management. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6997, ZDB-ID 1208154-1. - Vol. 55.2016, p. 20-40
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| Subject: | Website | Fluggesellschaft | Airline | Bewertung | Evaluation | Marktsegmentierung | Market segmentation | Konsumentenverhalten | Consumer behaviour | Electronic Commerce | E-commerce | Luftverkehr | Air transport |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jairtraman.2016.04.007 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011547790