A literature review of theoretical models of Internet banking adoption at the individual level
Shumaila Y. Yousafzai
| Year of publication: |
2012
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|---|---|
| Authors: | Yousafzai, Shumaila Y. |
| Published in: |
Journal of financial services marketing : JFSM. - Basingstoke, Hampshire : Palgrave Macmillan, ISSN 1363-0539, ZDB-ID 1443521-4. - Vol. 17.2012/13, 3, p. 215-226
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| Subject: | Electronic Banking | Electronic banking | Innovationsakzeptanz | Innovation adoption | Innovationsdiffusion | Innovation diffusion | Verbrauchereinstellung | Consumer attitudes |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009664917