A marketing category management system: a decision support system using scanner data
| Year of publication: |
1998
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|---|---|
| Authors: | Jiang, James J. ; Klein, Gary ; Pick, Roger Alan |
| Published in: |
Decision support systems : DSS ; the international journal. - Amsterdam [u.a.] : Elsevier, ISSN 0167-9236, ZDB-ID 516545. - Vol. 23.1998, 3, p. 259-272
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