A multidimensional typology of customer relationships : from faltering to affective
Nurdilek Dalziel and Fiona Harris; Angus Laing
| Year of publication: |
2011
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|---|---|
| Authors: | Dalziel, Nurdilek ; Harris, Fiona ; Laing, Angus |
| Published in: |
The international journal of bank marketing : IJBM. - Bingley : Emerald Publishing Limited, ISSN 0265-2323, ZDB-ID 395277-0. - Vol. 29.2011, 5, p. 398-432
|
| Subject: | Bankmarketing | Bank marketing | Beziehungsmarketing | Relationship marketing | Großbritannien | United Kingdom |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009295798