A practical guide to CRM : building more profitable customer relationships
by Janice Reynolds
| Year of publication: |
2002
|
|---|---|
| Authors: | Reynolds, Janice |
| Publisher: |
New York, NY : CMP Books |
| Subject: | Kundenmanagement | Beziehungsmanagement |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | 285 S. : Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 1-57820-102-0 |
| Classification: | Marketing |
| Source: |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10004747561