A predictive model for environmentally responsible purchase intention of organic products : a study from Malaysia
Joachim Clement Denis, Shathees Baskaran
| Year of publication: |
2025
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|---|---|
| Authors: | Denis, Joachim Clement ; Shathees Baskaran |
| Published in: |
International journal of business innovation and research : IJBIR. - Genève [u.a.] : Inderscience Enterprises, ISSN 1751-0260, ZDB-ID 2436046-6. - Vol. 36.2025, 2, p. 204-228
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| Subject: | green marketing | green perceived quality | green perceived value | green purchase intention | green trust | organic product | Öko-Marketing | Green marketing | Öko-Produkt | Sustainable product | Konsumentenverhalten | Consumer behaviour | Malaysia | Umweltbewusstsein | Environmental consciousness | Bio-Lebensmittel | Organic food | Markenimage | Brand image | Vertrauen | Confidence | Taiwan |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1504/IJBIR.2025.144393 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015359209