A preview of the Mark H. McCormack collection
Wayne Wilson
| Year of publication: |
2012
|
|---|---|
| Authors: | Wilson, Wayne |
| Published in: |
Journal of historical research in marketing. - Bingley [u.a.] : Emerald, ISSN 1755-750X, ZDB-ID 2473961-3. - Vol. 4.2012, 4, p. 599-603
|
| Subject: | Sportmarketing | Sports marketing | Archiv | Archive | Werbewirtschaft | Advertising industry | USA | United States | 1960-2000 |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009683198