A quality-value-attitude model : the case of Expo 2010 Shanghai
Year of publication: |
September 2016
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Authors: | Kang, Soo K. ; Lee, Chong-Ki ; Lee, Yong-Ki ; Li, Dong-Xin |
Published in: |
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education. - Thousand Oaks, Calif. : Sage, ISSN 1096-3480, ZDB-ID 2415089-7. - Vol. 40.2016, 6, p. 764-771
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Subject: | mega-event quality | emotional value | economic value | attitude | Shanghai Expo | Emotion | Shanghai | Großveranstaltung | Big event |
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