A quest for quality

Examines through a series of interview questions how telecommunications company GPT has used TQM to help overcome cultural difficulties from the merger that created the company. Highlights GPT′s own TQM process and quality education package, Quest, and looks at GPT′s long‐term quality aims, with TQM an integral part of the business process.

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Year of publication:	1991
Authors:	Lee‐Mortimer, Andrew ; Casbourne, Bryan
Published in:	The TQM Magazine. - MCB UP Ltd, ISSN 1758-6887, ZDB-ID 2024492-7. - Vol. 3.1991, 3
Publisher:	MCB UP Ltd
Subject:	Mergers and acquisitions \| Strategic planning \| TQM

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Type of publication:	Article
Type of publication (narrower categories):	research-article
Language:	English
Other identifiers:	10.1108/09544789110032133 [DOI]
Source:	Other ZBW resources

Persistent link: https://www.econbiz.de/10015033219