A review of approaches to manage menu profitability
Hao Bin Jack Lai, Shahrim Karim, Steven E. Krauss, Farah Adibah Che Ishak
| Year of publication: |
2020
|
|---|---|
| Authors: | Lai, Hao Bin Jack ; Karim, Shahrim ; Krauss, Steven Eric ; Farah Adibah Che Ishak |
| Published in: |
International journal of revenue management : IJRM. - Olney, Bucks : Inderscience Enterprises, ISSN 1741-8186, ZDB-ID 2260557-5. - Vol. 11.2020, 3, p. 151-171
|
| Subject: | menu management | menu analysis | restaurant revenue management | RRM | menu profitability | approaches review | restaurant management | menu performance | yield management | profitability management | Revenue-Management | Revenue management | Gastronomie | Restaurant industry | Management | Rentabilität | Profitability | Preismanagement | Pricing strategy |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1504/IJRM.2020.109415 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012521642