A simultaneous equations model of profitability, concentration and marketing expense
Malcolm B. Coate and Noel Uri
| Year of publication: |
1986
|
|---|---|
| Authors: | Coate, Malcolm B. |
| Other Persons: | Uri, Noel Dean (contributor) |
| Published in: |
Journal of behavioral economics. - Macomb, Ill., ISSN 0090-5720, ZDB-ID 864311-8. - Vol. 15.1986, p. 1-15
|
| Subject: | Gewinn | Profit | Marketing | Werbewirtschaft | Advertising industry |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001042318