A social network analysis of customer-level revenue distribution
| Year of publication: |
2011
|
|---|---|
| Authors: | Haenlein, Michael |
| Published in: |
Marketing Letters. - Springer. - Vol. 22.2011, 1, p. 15-29
|
| Publisher: |
Springer |
| Subject: | Social network analysis | Spatial statistics | Network autocorrelation | Moran’s I | Gary’s C |
| Extent: | text/html |
|---|---|
| Type of publication: | Article |
| Source: |
Persistent link: https://www.econbiz.de/10008926155