A spoonful of choice : how allocation increases satisfaction with tax payments
Year of publication: |
2013
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Authors: | Lamberton, Cait |
Published in: |
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan. - Chicago, Ill. : American Marketing Association, ISSN 0743-9156, ZDB-ID 83163-3. - Vol. 32.2013, 2, p. 223-238
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Subject: | taxes | satisfaction | choice | allocation | reactance | Kundenzufriedenheit | Customer satisfaction | Zufriedenheit | Satisfaction | Allokation | Allocation | Theorie | Theory |
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