A strategic analysis of virtual showrooms deployment in online retail platforms
Year of publication: |
2023
|
---|---|
Authors: | Zhang, Tao ; Li, Gang ; Tayi, Giri Kumar |
Published in: |
Omega : the international journal of management science. - Oxford [u.a.] : Elsevier, ISSN 0305-0483, ZDB-ID 124502-8. - Vol. 117.2023, p. 1-12
|
Subject: | Agency selling | Coordination | Product information | Retail platforms | Virtual showrooms | Online-Handel | Online retailing | Einzelhandel | Retail trade | Digitale Plattform | Digital platform | Electronic Commerce | E-commerce | Social Web | Social web | Produktinformation | Virtuelle Organisation | Virtual organization | Konsumentenverhalten | Consumer behaviour |
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