A study of Asean import channel performance

Looks at a study into the effect of customer regulation on the performance of the import business in a developing country. Focuses on the performance of Society de Generale Surveillance (SGS) and the selection process criteria of importers relative to their foreign partner and suppliers. States that the predictive results are encouraging but much more would still depend on importers’ risk attitude to its usage.

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Year of publication:	1999
Authors:	Kuang‐Jung, Chen
Published in:	Asia Pacific Journal of Marketing and Logistics. - MCB UP Ltd, ISSN 1758-4248, ZDB-ID 2037486-0. - Vol. 11.1999, 1, p. 49-63
Publisher:	MCB UP Ltd
Subject:	International marketing \| Imports \| ASEAN \| Developing countries \| Channel management

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Type of publication:	Article
Type of publication (narrower categories):	case-report
Language:	English
Other identifiers:	10.1108/13555859910764561 [DOI]
Source:	Other ZBW resources

Persistent link: https://www.econbiz.de/10014674830