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Consumer product attitudes in market segment analysis
Sproles, George Bryan, (1969)
Demand for man-made fibres in India
(1970)
Conclusions and recommendations of the Seminar on Exports of Rayon and Synthetic Textiles, Bombay, April 1965
(1965)
Marketing in India : cases and readings
Neelamegham, S., (1988)
Marketing, its changing role and the Indian economy
Neelamegham, S., (1970)
Marketing : its changing role and the Indian economy
Neelamegham, S., (1978)