A study of pricing strategy in platform business : a multi-agent simulation approach
Motoki Sasagawa, Tomoko Kajiyama and Noritomo Ouchi
| Year of publication: |
2014
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|---|---|
| Authors: | Sasagawa, Motoki ; Kajiyama, Tomoko ; Ouchi, Noritomo |
| Published in: |
International journal of technology marketing : IJTMkt. - Olney, Bucks : Inderscience Enterprises, ISSN 1741-878X, ZDB-ID 2193394-7. - Vol. 9.2014, 4, p. 421-435
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| Subject: | platform business | pricing strategy | multi-agent simulation | cross-side network effects | same-side network effects | user behavioural model | Netzwerkökonomik | Network economics | Agentenbasierte Modellierung | Agent-based modeling | Simulation | Preismanagement | Pricing strategy | Theorie | Theory | Digitale Plattform | Digital platform | Electronic Commerce | E-commerce | Unternehmensnetzwerk | Business network |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010490438