A study of the antecedents and effects of green self-identity on green behavioral intentions of young adults
Year of publication: |
2023
|
---|---|
Authors: | Becerra, Enrique P. ; Carrete-Lucero, Lorena de la Paz ; Arroyo, Pilar |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 155.2023, 2, p. 1-13
|
Subject: | Green self-identity | Green perceived values | Peer influence | Personal values | Young adults | Konsumentenverhalten | Consumer behaviour | Jugendliche | Youth | Umweltbewusstsein | Environmental consciousness | Öko-Produkt | Sustainable product | Öko-Marketing | Green marketing | Umweltmanagement | Environmental management | Soziale Werte | Social values | Junge Erwachsene |
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