A theoretical framework for consumer e-satisfaction and site stickiness : an evaluation in the context of online hotel reservations
Year of publication: |
2012
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Authors: | Polites, Greta L. ; Williams, Clay K. ; Karahanna, Elena ; Seligman, Larry |
Published in: |
Journal of organizational computing and electronic commerce. - Norwood, NJ : Ablex Publ., ISSN 1091-9392, ZDB-ID 1331391-5. - Vol. 22.2012, 1, p. 1-37
|
Subject: | Hotellerie | Hotel industry | Digitale Plattform | Digital platform | Online-Buchungssystem | Online booking system | Kundenzufriedenheit | Customer satisfaction | Kundenbindungsprogramm | Loyalty program |
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