A theoretical route towards conceptualization of start-ups in emerging markets : a Kenyan perspective
Year of publication: |
2022
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Authors: | Karitu, Beatrice ; Wangondu, Wanja ; Muathe, Stephen |
Published in: |
International Journal of Research in Business and Social Science : IJRBS. - Istanbul, Turkey : School of Business, İMU, ISSN 2147-4478, ZDB-ID 2719183-7. - Vol. 11.2022, 4, p. 448-457
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Subject: | Start-ups | Emerging Markets | Conceptualization | Kenyan Perspective | Entrepreneurship Theories | Schwellenländer | Emerging economies | Unternehmensgründung | Business start-up | Kenia | Kenya | Entrepreneurship | Entrepreneurship approach |
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